{HERMèS' SUCCESS HAS ACTUALLY BEEN DRIVEN BY SCARCITY

While the majority of high-end brands drive exposure through social networks marketing, celebrity collaborations and style shows, Hermès which began as a saddlery and which still hand-stitches the lion's share of its natural leather bags hasn't. Its primary items have not changed a lot in years; it does not have TikTok, and does not offer celebs c